{"id":22122,"date":"2026-03-12T12:45:12","date_gmt":"2026-03-12T12:45:12","guid":{"rendered":"https:\/\/proximacloudcrm.com\/?p=22122"},"modified":"2026-03-24T23:41:00","modified_gmt":"2026-03-24T23:41:00","slug":"asfarma-es","status":"publish","type":"post","link":"https:\/\/proximacloudcrm.com\/es\/blog\/asfarma-es\/","title":{"rendered":"Asfarma"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"22122\" class=\"elementor elementor-22122 elementor-21810\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-228819c e-flex e-con-boxed e-con e-parent\" data-id=\"228819c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bac386f e-con-full e-flex e-con e-child\" data-id=\"bac386f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9636b58 elementor-widget elementor-widget-heading\" data-id=\"9636b58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Casos de \u00e9xito de Proxima Cloud CRM: Asfarma. Pa\u00eds: Turqu\u00eda. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ba1f4a elementor-widget elementor-widget-text-editor\" data-id=\"0ba1f4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Asfarma<\/strong> es una empresa farmac\u00e9utica l\u00edder en Turqu\u00eda, con sede en Estambul, y uno de los mayores exportadores de productos farmac\u00e9uticos del pa\u00eds. La compa\u00f1\u00eda se dedica al marketing y la distribuci\u00f3n de medicamentos, suplementos alimenticios, productos odontol\u00f3gicos y dispositivos m\u00e9dicos en varios mercados internacionales, incluidos los pa\u00edses de Asia Central y la CEI.<\/p><p>Asfarma promueve <strong>m\u00e1s de 120 marcas farmac\u00e9uticas<\/strong> en \u00e1reas terap\u00e9uticas como cardiolog\u00eda, ginecolog\u00eda, neurolog\u00eda, dermatolog\u00eda, pediatr\u00eda y gastroenterolog\u00eda. La empresa cuenta con <strong>m\u00e1s de 450 especialistas en 11 pa\u00edses<\/strong>, lo que le permite gestionar de manera eficiente sus operaciones comerciales en mercados internacionales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1155a14 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"1155a14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-briefcase\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M320 336c0 8.84-7.16 16-16 16h-96c-8.84 0-16-7.16-16-16v-48H0v144c0 25.6 22.4 48 48 48h416c25.6 0 48-22.4 48-48V288H320v48zm144-208h-80V80c0-25.6-22.4-48-48-48H176c-25.6 0-48 22.4-48 48v48H48c-25.6 0-48 22.4-48 48v80h512v-80c0-25.6-22.4-48-48-48zm-144 0H192V96h128v32z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tDESAF\u00cdO EMPRESARIAL\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t<p>Asfarma necesitaba un <strong>\u00fanico proveedor global de CRM <\/strong> para respaldar el crecimiento de sus operaciones internacionales y reemplazar el sistema CRM existente sin interrumpir el trabajo de los equipos de campo.<\/p>  \n\n\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2173a84 elementor-widget elementor-widget-text-editor\" data-id=\"2173a84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La empresa necesitaba una soluci\u00f3n capaz de:<\/p><ul><li><strong>admitir varios pa\u00edses e idiomas<\/strong><\/li><li>\u00a0garantizar la <strong>gesti\u00f3n centralizada de las operaciones de campo<\/strong><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8c7d79 elementor-widget elementor-widget-image\" data-id=\"c8c7d79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/GPS-1.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"GPS\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjMwNDksInVybCI6Imh0dHBzOlwvXC9wcm94aW1hY2xvdWRjcm0uY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wM1wvR1BTLTEud2VicCJ9\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"436\" src=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/GPS-1.webp\" class=\"attachment-large size-large wp-image-23049\" alt=\"\u0446\u0435\u043d\u0442\u0440\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043d\u043d\u043e\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043f\u043e\u043b\u0435\u0432\u044b\u043c\u0438 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u044f\u043c\u0438 | centralizada de las operaciones de campo\" srcset=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/GPS-1.webp 992w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/GPS-1-300x164.webp 300w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/GPS-1-768x419.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da333c7 elementor-widget elementor-widget-text-editor\" data-id=\"da333c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>ofrecer <strong>reportes y anal\u00edtica unificados<\/strong><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46458a2 elementor-widget elementor-widget-image\" data-id=\"46458a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Cycle-plan-1.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Cycle plan\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjMwNTQsInVybCI6Imh0dHBzOlwvXC9wcm94aW1hY2xvdWRjcm0uY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wM1wvQ3ljbGUtcGxhbi0xLndlYnAifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"483\" src=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Cycle-plan-1.webp\" class=\"attachment-large size-large wp-image-23054\" alt=\"consistent reporting and analytics | reportes y anal\u00edtica unificados\" srcset=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Cycle-plan-1.webp 802w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Cycle-plan-1-300x181.webp 300w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Cycle-plan-1-768x463.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cff4401 elementor-widget elementor-widget-text-editor\" data-id=\"cff4401\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><p>integrar datos <strong>HCP de alta calidad para una segmentaci\u00f3n precisa<\/strong><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd9d567 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"cd9d567\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\" icon_lightbulb_alt\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tSOLUCI\u00d3N\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c021d18 elementor-widget elementor-widget-text-editor\" data-id=\"c021d18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Proxima Research implement\u00f3 el <strong>ecosistema Proxima Cloud CRM<\/strong>, que incluye:<\/p><ul><li><strong>Proxima Cloud CRM<\/strong> \u2014 un sistema CRM flexible para equipos farmac\u00e9uticos de ventas<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6142a02 elementor-widget elementor-widget-image\" data-id=\"6142a02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/CRM.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"CRM\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjE5MTMsInVybCI6Imh0dHBzOlwvXC9wcm94aW1hY2xvdWRjcm0uY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wM1wvQ1JNLndlYnAifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"481\" src=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/CRM-1024x616.webp\" class=\"attachment-large size-large wp-image-21913\" alt=\"Proxima Cloud CRM\" srcset=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/CRM-1024x616.webp 1024w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/CRM-300x181.webp 300w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/CRM-768x462.webp 768w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/CRM.webp 1168w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d615b0 elementor-widget elementor-widget-text-editor\" data-id=\"1d615b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Axioma <\/strong>\u2014 una base de datos sindicada de profesionales de la salud e instituciones m\u00e9dicas<\/li><\/ul><p>\u00a0<\/p><pre><em>El proyecto comenz\u00f3 <strong>con un pa\u00eds piloto, Turqu\u00eda<\/strong>, y luego se <strong>ampli\u00f3 a 7 pa\u00edses m\u00e1s de Asia Central<\/strong>.<\/em><\/pre>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-772c089 elementor-widget elementor-widget-text-editor\" data-id=\"772c089\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Principales caracter\u00edsticas de la implementaci\u00f3n:<\/p><ul><li><strong>migraci\u00f3n gradual<\/strong> del CRM anterior a Proxima Cloud CRM en 10 meses<\/li><li><strong>sistema CRM multiling\u00fce<\/strong>, adaptado para todos los equipos locales<\/li><li><strong>integraci\u00f3n con la base de datos<\/strong> HCP Axioma<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ce445e elementor-widget elementor-widget-image\" data-id=\"6ce445e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/integration-with-the-Axioma.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"integration with the Axioma\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjE5MjcsInVybCI6Imh0dHBzOlwvXC9wcm94aW1hY2xvdWRjcm0uY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wM1wvaW50ZWdyYXRpb24td2l0aC10aGUtQXhpb21hLndlYnAifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"804\" src=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/integration-with-the-Axioma.webp\" class=\"attachment-large size-large wp-image-21927\" alt=\"Axioma HCP database\" srcset=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/integration-with-the-Axioma.webp 953w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/integration-with-the-Axioma-298x300.webp 298w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/integration-with-the-Axioma-150x150.webp 150w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/integration-with-the-Axioma-768x772.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59b68ac elementor-widget elementor-widget-text-editor\" data-id=\"59b68ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u2022 <strong>soporte t\u00e9cnico continuo<\/strong> y personalizaci\u00f3n del sistema<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3ae864 elementor-widget elementor-widget-image\" data-id=\"b3ae864\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Continuous-technical-support-and-system-customization.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Continuous technical support and system customization\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjE5MzMsInVybCI6Imh0dHBzOlwvXC9wcm94aW1hY2xvdWRjcm0uY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wM1wvQ29udGludW91cy10ZWNobmljYWwtc3VwcG9ydC1hbmQtc3lzdGVtLWN1c3RvbWl6YXRpb24ud2VicCJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"601\" src=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Continuous-technical-support-and-system-customization.webp\" class=\"attachment-large size-large wp-image-21933\" alt=\"technical support and system customization\" srcset=\"https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Continuous-technical-support-and-system-customization.webp 859w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Continuous-technical-support-and-system-customization-300x225.webp 300w, https:\/\/proximacloudcrm.com\/wp-content\/uploads\/2026\/03\/Continuous-technical-support-and-system-customization-768x577.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c88e81 elementor-widget elementor-widget-text-editor\" data-id=\"4c88e81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<pre>El proyecto dur\u00f3 <strong>3 a\u00f1os<\/strong>, per\u00edodo durante el cual <strong>Proxima cubri\u00f3 por completo las necesidades operativas de Asfarma<\/strong> gracias a las capacidades <strong>de Proxima Cloud CRM y Axioma<\/strong>.<\/pre>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b71486b elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"b71486b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\" ti-check-box\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tRESULTADOS \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52e67bd elementor-widget elementor-widget-text-editor\" data-id=\"52e67bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u0412\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u0434\u043e\u0437\u0432\u043e\u043b\u0438\u043b\u043e\u00a0<strong>\u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0438\u0437\u0443\u0432\u0430\u0442\u0438 \u0442\u0430 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0432\u0430\u0442\u0438 \u043a\u043e\u043c\u0435\u0440\u0446\u0456\u0439\u043d\u0456 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0457\u00a0Asfarma<\/strong>\u00a0\u043d\u0430 \u043a\u0456\u043b\u044c\u043a\u043e\u0445 \u0440\u0438\u043d\u043a\u0430\u0445.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fef62f4 elementor-widget elementor-widget-text-editor\" data-id=\"fef62f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Los principales resultados incluyen:<\/p><ul><li><strong>expansi\u00f3n de 1 a 8 pa\u00edses<\/strong> con el uso del sistema CRM<\/li><li><strong>migraci\u00f3n exitosa<\/strong> desde una plataforma CRM heredada<\/li><li><strong>implementaci\u00f3n de un sistema multiling\u00fce<\/strong> por parte de equipos internacionales<\/li><li><strong>mejora en la coordinaci\u00f3n de ventas<\/strong>, la transparencia de los reportes y la eficiencia operativa<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7c98bd elementor-widget elementor-widget-heading\" data-id=\"d7c98bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONCLUSI\u00d3N<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c331b4 elementor-widget elementor-widget-text-editor\" data-id=\"7c331b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La alianza con <strong>Proxima Research<\/strong> proporcion\u00f3 a <strong>Asfarma<\/strong> una infraestructura digital escalable que respalda el crecimiento continuo de la empresa en Asia Central.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13e17cd elementor-widget elementor-widget-heading\" data-id=\"13e17cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Descubra m\u00e1s<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1777a8 elementor-widget elementor-widget-text-editor\" data-id=\"f1777a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>sobre el <span style=\"text-decoration: underline;\"><a href=\"https:\/\/proximacloudcrm.com\/es\/ecosistema\/\" target=\"_blank\" rel=\"noopener\">ecosistema integral de <strong>Proxima Cloud CRM<\/strong><\/a><\/span> y la potente base de datos <strong>Axioma<\/strong> de profesionales de la salud e instituciones de salud. Solicite una <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/proximacloudcrm.com\/es\/prueba-gratuita\/\" target=\"_blank\" rel=\"noopener\">demo gratuita<\/a><\/strong><\/span> y una asesor\u00eda personalizada con un especialista.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f63c5a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5f63c5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6MTU4MzYsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"mdi mdi-arrow-top-right-thick\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Solicitar una presentaci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14dd874 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"14dd874\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/es\/blog\/tag\/casos-de-exito\/\" target=\"_blank\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Explore m\u00e1s ejemplos de implementaci\u00f3n de Proxima CRM en los procesos de negocio de farmac\u00e9uticas en nuestra secci\u00f3n de Casos de \u00c9xito de Clientes\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-hand-point-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M428.8 137.6h-86.177a115.52 115.52 0 0 0 2.176-22.4c0-47.914-35.072-83.2-92-83.2-45.314 0-57.002 48.537-75.707 78.784-7.735 12.413-16.994 23.317-25.851 33.253l-.131.146-.129.148C135.662 161.807 127.764 168 120.8 168h-2.679c-5.747-4.952-13.536-8-22.12-8H32c-17.673 0-32 12.894-32 28.8v230.4C0 435.106 14.327 448 32 448h64c8.584 0 16.373-3.048 22.12-8h2.679c28.688 0 67.137 40 127.2 40h21.299c62.542 0 98.8-38.658 99.94-91.145 12.482-17.813 18.491-40.785 15.985-62.791A93.148 93.148 0 0 0 393.152 304H428.8c45.435 0 83.2-37.584 83.2-83.2 0-45.099-38.101-83.2-83.2-83.2zm0 118.4h-91.026c12.837 14.669 14.415 42.825-4.95 61.05 11.227 19.646 1.687 45.624-12.925 53.625 6.524 39.128-10.076 61.325-50.6 61.325H248c-45.491 0-77.21-35.913-120-39.676V215.571c25.239-2.964 42.966-21.222 59.075-39.596 11.275-12.65 21.725-25.3 30.799-39.875C232.355 112.712 244.006 80 252.8 80c23.375 0 44 8.8 44 35.2 0 35.2-26.4 53.075-26.4 70.4h158.4c18.425 0 35.2 16.5 35.2 35.2 0 18.975-16.225 35.2-35.2 35.2zM88 384c0 13.255-10.745 24-24 24s-24-10.745-24-24 10.745-24 24-24 24 10.745 24 24z\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/proximacloudcrm.com\/es\/blog\/tag\/casos-de-exito\/\" target=\"_blank\" >\n\t\t\t\t\t\t\tExplore m\u00e1s ejemplos de implementaci\u00f3n de Proxima CRM en los procesos de negocio de farmac\u00e9uticas en nuestra secci\u00f3n de Casos de \u00c9xito de Clientes\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39f72ba elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"39f72ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83136f2 elementor-widget elementor-widget-text-editor\" data-id=\"83136f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Nota:<\/strong> este material utiliza capturas de pantalla de un entorno de demostraci\u00f3n con datos anonimizados o simulados que no pertenecen a personas reales<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Casos de \u00e9xito de Proxima Cloud CRM: Asfarma. Pa\u00eds: Turqu\u00eda. Asfarma es una empresa farmac\u00e9utica l\u00edder en Turqu\u00eda, con sede en Estambul, y uno de los mayores exportadores de productos farmac\u00e9uticos del pa\u00eds. La compa\u00f1\u00eda se dedica al marketing y la distribuci\u00f3n de medicamentos, suplementos alimenticios, productos odontol\u00f3gicos y dispositivos m\u00e9dicos en varios mercados internacionales, [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":21815,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[240,135,128,236],"class_list":["post-22122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-en","tag-automation-es","tag-casos-de-exito","tag-pharmacrm-es","tag-transformacion-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Caso de \u00e9xito \ud83c\udfc6 de integraci\u00f3n de CRM en el negocio farmac\u00e9utico de Asfarma &#8212; PROXIMA Cloud CRM<\/title>\n<meta name=\"description\" content=\"C\u00f3mo Asfarma \ud83d\udd04 migr\u00f3 a Proxima Cloud CRM + Axioma, escal\u00f3 sus operaciones de 1 a 8 pa\u00edses \ud83c\udf0d y centraliz\u00f3 los procesos farmac\u00e9uticos en un sistema multiling\u00fce \ud83d\udc8a\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/proximacloudcrm.com\/es\/blog\/asfarma-es\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caso de \u00e9xito \ud83c\udfc6 de integraci\u00f3n de CRM en el negocio farmac\u00e9utico de Asfarma &#8212; 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