{"id":11068,"date":"2025-02-10T22:42:57","date_gmt":"2025-02-10T22:42:57","guid":{"rendered":"https:\/\/proximacloudcrm.com\/acino-2\/"},"modified":"2025-12-08T04:06:07","modified_gmt":"2025-12-08T04:06:07","slug":"acino","status":"publish","type":"post","link":"https:\/\/proximacloudcrm.com\/pt-br\/blog\/acino\/","title":{"rendered":"Acino na Ucr\u00e2nia"},"content":{"rendered":"\t\t
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Casos de sucesso do Proxima Cloud CRM: Acino na Ucr\u00e2nia. Pa\u00eds: Ucr\u00e2nia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A Acino na Ucr\u00e2nia<\/strong> faz parte de um grupo farmac\u00eautico su\u00ed\u00e7o e concentra sua atua\u00e7\u00e3o nas seguintes \u00e1reas:<\/p>

\u25aa desenvolvimento e produ\u00e7\u00e3o de medicamentos gen\u00e9ricos e suplementos alimentares de alta efic\u00e1cia, seguros e de qualidade;
\u25aa comercializa\u00e7\u00e3o e promo\u00e7\u00e3o de medicamentos de empresas farmac\u00eauticas internacionais;
\u25aa fabrica\u00e7\u00e3o sob contrato e licenciamento de medicamentos, com parceria para promo\u00e7\u00e3o no mercado.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tDESAFIO DE NEG\u00d3CIO\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

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A empresa Acino<\/strong> precisava de ferramentas digitais eficazes para o marketing e as opera\u00e7\u00f5es da equipe de campo, que pudessem ser implementadas rapidamente e adaptadas com flexibilidade \u00e0s necessidades do neg\u00f3cio.<\/p>\n\n

Durante a pandemia da Covid-19<\/strong>, surgiu uma necessidade adicional de integra\u00e7\u00e3o com uma plataforma educacional e informativa para profissionais de sa\u00fade, a MedAcino<\/strong> \u2013 tanto para o registro de usu\u00e1rios quanto para a realiza\u00e7\u00e3o de comunica\u00e7\u00f5es remotas.<\/p>\n\n\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tSOLU\u00c7\u00c3O\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

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PRODUTOS IMPLEMENTADOS:<\/strong>
\u25aa Proxima Cloud CRM<\/strong> \u2013 sistema CRM multilingue, flex\u00edvel e omnicanal para equipes de vendas do setor farmac\u00eautico<\/strong>
\u25aa Proxima OCM<\/strong> \u2013 plataforma completa para gerenciamento de comunica\u00e7\u00f5es omnicanal
\u25aa Axioma<\/strong> \u2013 base de dados sindicada de profissionais de sa\u00fade e institui\u00e7\u00f5es m\u00e9dicas<\/strong><\/p>

Os produtos foram adaptados ao modelo de neg\u00f3cios da Acino ap\u00f3s projetos-piloto nos quais todos os processos necess\u00e1rios foram configurados.<\/p>

Al\u00e9m disso, a empresa recebeu suporte t\u00e9cnico abrangente que incluiu:
\u2022 configura\u00e7\u00e3o personalizada do CRM com acesso \u00e0 base Axioma<\/strong><\/a><\/span>\u00a0\u00a0
\u2022 configura\u00e7\u00e3o do m\u00f3dulo de marketing omnicanal (OCM)
\u2022 atualiza\u00e7\u00f5es regulares dos produtos
\u2022 suporte consultivo para a equipe
\u2022 resolu\u00e7\u00e3o \u00e1gil de problemas t\u00e9cnicos<\/p>

Isso garantiu uso est\u00e1vel e cont\u00ednuo da solu\u00e7\u00e3o em todas as etapas.<\/p>

A integra\u00e7\u00e3o das plataformas Proxima OCM, Proxima Cloud CRM e da base Axioma com o portal MedAcino foi realizada, permitindo o registro f\u00e1cil dos profissionais de sa\u00fade e uma comunica\u00e7\u00e3o remota eficiente com eles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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RESULTADOS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A parceria com a Proxima Research permitiu uma gest\u00e3o eficaz das a\u00e7\u00f5es promocionais da equipe de campo, aumentando significativamente os resultados das campanhas de marketing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tDEPOIMENTO DO CLIENTE\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

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\u201cA implementa\u00e7\u00e3o eficaz dos servi\u00e7os da Proxima Research na Ucr\u00e2nia desde 2015 foi o ponto de partida para expandir nossa colabora\u00e7\u00e3o para Mold\u00e1via, Cazaquist\u00e3o, Uzbequist\u00e3o, Quirguist\u00e3o, Azerbaij\u00e3o, Ge\u00f3rgia e Arm\u00eania.\u201d
\u2014 Inna Sorochynska, diretora do Departamento de An\u00e1lise e Avalia\u00e7\u00e3o de Performance Comercial da Acino.<\/a><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tBaixar o estudo de caso da Acino na Ucr\u00e2nia\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

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M\u00f3dulos prontos do Proxima Cloud CRM para gest\u00e3o eficaz de vendas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Resolva os principais desafios tecnol\u00f3gicos e acelere o crescimento da sua empresa farmac\u00eautica \u2014 escolha o plano ideal para sua equipe<\/a><\/span> e experimente a vers\u00e3o demo gratuita<\/a>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tVeja mais hist\u00f3rias de sucesso na se\u00e7\u00e3o de casos de clientes do Proxima Cloud CRM\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Casos de sucesso do Proxima Cloud CRM: Acino na Ucr\u00e2nia. Pa\u00eds: Ucr\u00e2nia A Acino na Ucr\u00e2nia faz parte de um grupo farmac\u00eautico su\u00ed\u00e7o e concentra sua atua\u00e7\u00e3o nas seguintes \u00e1reas: \u25aa desenvolvimento e produ\u00e7\u00e3o de medicamentos gen\u00e9ricos e suplementos alimentares de alta efic\u00e1cia, seguros e de qualidade;\u25aa comercializa\u00e7\u00e3o e promo\u00e7\u00e3o de medicamentos de empresas farmac\u00eauticas […]<\/p>\n","protected":false},"author":6,"featured_media":19905,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[139],"tags":[200,214,212,211],"class_list":["post-11068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-force-excellence-uk","tag-automacao","tag-successcases-pt-br","tag-pharmacrm-3","tag-transformacao-digital"],"yoast_head":"\nCaso de sucesso \ud83c\udfc6 de integra\u00e7\u00e3o de CRM no neg\u00f3cio da farmac\u00eautica Acino na 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