Geomarketing is a modern approach to sales organization and territory management. An optimized approach to resource allocation in sales territory management and interaction with Healthcare
Customer relationship management systems (CRM systems) have evolved beyond simple contact databases. We’ve witnessed a major shift in recent years: from on-premises solutions with manual
Proxima Cloud CRM success stories: Adamed Spain. Country: Spain Adamed Spain, part of the Adamed Group, is a leading pharmaceutical and biotechnology company specializing in
In today’s competitive pharmaceutical market, staying ahead requires more than just great products — it demands smart strategies, real-time insights, and powerful business process automation.
In the fast-paced digital transformation environment of the pharmaceutical industry, expectations around CRM support and efficiency have never been higher. Pharmaceutical businesses require not only
Did you know that pharmaceutical sales representatives spend up to 40% of their valuable time on administrative tasks instead of engaging with healthcare professionals? This
Enhance Field Force Management with Proxima Cloud CRM: smart control, optimized routing, and advanced analytics for pharmaceutical sales growth. The pharmaceutical industry is evolving rapidly,
Welcome to the Future of CRM Innovation Proxima Cloud CRM continues to redefine excellence in customer relationship management. The Q4 2024 release introduces a comprehensive
On October 22-23, 2024, Proxima Research proudly participated as an exhibitor at the Reuters Events: Pharma Customer Engagement USA 2024 in Philadelphia, Pennsylvania. This prestigious event brought together over
Effectively engaging healthcare professionals (HCPs) requires a coordinated and impactful marketing approach. By leveraging omnichannel marketing strategies, pharmaceutical companies can ensure personalized and consistent communication
