Analytics in Proxima Cloud CRM covers an ever-growing number of Power BI reports, metrics, and data slices. This gives users more data to work with,
In July 2026, Proxima Cloud CRM received two consecutive updates: v.17 on July 3 and v.17.1 on July 17. The updates cover field team operations,
In the first part of the article, “Custom Objects in CRM Systems for the Pharmaceutical Sector”, we reviewed what custom objects in CRM systems are,
The April Release v.15 Proxima Cloud CRM was built around the practical needs of field teams, marketers and sales managers. We focused on simplifying everyday
The pharmaceutical business works with a large amount of complex data: healthcare professionals, healthcare organizations, medical representative visits, territories, products, promotional materials, marketing activities, consent
In March 2026, Proxima Cloud CRM introduced Release 14 along with the minor update 14.1, delivering significant improvements across four key areas of the ecosystem:
Contents A strategic roadmap preview (in development) A medical representative’s day moves fast. Face-to-face appointments, last-minute cancellations, and constant pressure to make the most of
In February, Proxima Cloud CRM implemented Release v.13 with a focus on flexibility, transparency, and reliability across the CRM system, GeoForce, and Power BI dashboards.
In the world of business intelligence (BI) tools, both Power BI and QlikView are strong contenders, but each offers distinct features and advantages. For Proxima
Business Intelligence in Pharmaceutical Industry defines the pace of digital transformation across the healthcare sector. The pharmaceutical industry is undergoing rapid change, and business analytics
